Basic
Program
Swedish
Massage
Anatomy and Physiology
Health and Hygiene
Hydrotherapy
Business Practices
Intern
Clinic
Basic
Program
Business Practices and Professional Ethics
Operating a thriving massage business is more than the sum of the arts
and sciences involved in providing a great therapeutic massage. This 15-hour
class rounds out your practical, hands-on learning with an overview of
professional ethics, Texas massage law and zoning ordinances. You'll also
benefit from discussions regarding marketing, bookkeeping and business
management, and from a comparative review of various career choice incomes.
Marketing topics
- General marketing
- Market segmentation and positioning for individual preferences
- Practice building
- Print advertising design
- Career path selection
- Employment as a massage therapist
- Comparative work environments
Bookkeeping and business management topics
- Bookkeeping and accounting
- Tax tips
- How to plan a budget
- Daily management considerations and operating policies
- How to screen clients